Created by Sales Strategy to fulfill the gap of support to regional tourism hotspots
The Challenge
Suppliers required an affordable and effective way to showcase their new products and services to regional tourism hotspots
Hospitality trade required suppliers to understand the specific challenges faced by regional areas and learn about new legislation, business essentials plus save time and money when purchasing new goods. Instead to travelling to the city to attend a tradeshow where most products are unavailable to regional areas – we brought the suppliers who could service and support regional areas only.
The Solution
Sales Strategy developed and organised an affordable and effective "win-win" approach for suppliers to promote their products and services to regional tourism hot spots in NSW, QLD & ACT.
This initiative received State and Federal Government endorsement and support from leading hospitality industry associations. Suppliers attended tradeshows to demonstrate their new products and services to the hospitality trade offering special deals and one on one customer service to understand the needs of their regional clients. The Hospitality trade attended and received information on the latest products and services to same them time and money and attend various seminars on relevant topics facing the region.
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